Freddy's new category of Steakburger Bowls brings a fresh spin on the steakburger, combining the craft that everyone has come to know and love with fresh ingredients in a high protein package. We knew this campaign had to capture viewers attention and capitalize on that fresh quality. To achieve this we created a series of videos that highlighted these vibrant ingredients with tightly integrated supers to get our message across. The full promo window campaign consisted of TV, OLV, OOH, display, social, and store signage.